" 'Sidetalk' Creators Plan TV Projects As New York-Based Duo Behind Viral Instagram Videos Sign To WME & Brillstein". "Meet Trent Simonian of 'Sidetalk,' The Host of NYC's Funniest One-Minute Instagram Show". "Sidetalk: The Microphone For The People Of New York City".
"2nd Annual Sidetalk Water Balloon Fight" The following notable individuals appeared on the show as interviewees, unless otherwise noted: Celebrities including President Joe Biden, The Jonas Brothers, John Legend, Lil Nas X, Olivia Rodrigo, Jack Harlow, and Avril Lavigne joined in on the trend.
The phrase was further popularized by the viral "Bing Bong" trend on TikTok where users would recreate various different quotes from Sidetalk. “Bing Bong” even received two write-in votes in the 2021 New York City mayoral election. The phrase was picked up by the official New York Knicks Twitter account, Knicks announcer Mike Breen, and Knicks forward Evan Fournier, and was featured on the cover of the sports page of the New York Daily News. While the phrase itself had been previously popularized in earlier Sidetalk videos, by rapper Nems and others in episodes from Coney Island, it quickly became a rallying cry for the Knicks after the "Knicks Season Opener" video went viral. One of the fans in the video, Jordie Bloom, says "Bing Bong" into the microphone, a reference to the New York City Subway "doors closing" warning sound which is used at the beginning of each Sidetalk episode. On October 21, 2021, Simonian and Byrne released an episode titled "Knicks Season Opener" featuring New York Knicks fans celebrating the team's opening night double-overtime victory over the Boston Celtics. The show received a nomination for the 2021 Streamy Awards in the Indie Show category. The duo signed to Brillstein Entertainment Partners and WME in April 2021. Prior to co-creating Sidetalk, Simonian hosted a similar interview-style show in high school called Shark TV, while Byrne interned for The Fat Jewish for five years beginning at age 14. 2 3 Contents 1 History 1. 1 The show utilizes a man-on-the-street technique to interview people across New York City with each episode being approximately one minute long. They had first met after being accepted into NYU during their senior year of high school through mutual friends. Sidetalk Sidetalk is an American Instagram show created by Trent Simonian and Jack Byrne. “Once we have built a reputable following of people who are interested in seeing more of our work, we plan on applying our skills to develop our own TV shows and movies – not necessarily with the same man-on-the-street concept as Sidetalk, but matching the same energy and unique flare that we bring to our content,” they added.Trent Simonian, a graduate of Malibu High School, and Jack Byrne, a graduate of Xavier High School, started the show in the fall of 2019 during their first semester as students at New York University. The pair said that they’ve been approached to make longer videos – Sidetalk interviews are generally around one minute long – but they said that they want to save their longer-form content for TV and film. The brand has grown quickly: Boasting around 15,000 followers in September, it’s close to 280,000 now. As the city comes back to life this summer, we are excited to showcase the city’s revival and energy to the rest of the world,” they added. We have been doing the bulk of our filming during the pandemic, while many have been saying that New York City is dead. “We look forward to continuing to create short-form digital content with Sidetalk for the next few years while we are in college at NYU. We collaborated with rapper A$AP Rocky to bring his virtual Yams Day concert to life and we have been able to turn several regular New Yorkers into local celebrities,” they told Deadline. “We have been able to build an extremely diverse and loyal audience on Instagram that includes celebrities such as Bella Hadid, Charlie Puth, Tyga, and others as fans of the show. The duo told Deadline that they want to take Sidetalk to the “next level” after signing to the Hollywood agency and management company. Late-Night Laughs: Digital Platforms Twitch & Clubhouse Look To Disrupt Traditional Talk Show World
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